2014年秋冬，JZ玖姿延续“时光至美”的主题灵感，前赴苏格兰高地完成了新一季的视觉形象更新，在品牌诞生十四年之际以深远的万物灵性，为JZ玖姿“优雅于心，愉悦从容”的品牌主张融入更加宽宏的意境，开启品牌与时光的淬炼之旅。

JZ玖姿将适合东方女性身形的商品哲学，融入到现代都市女性的从容身姿的当下诉求，多年来已获得“最懂修饰女性身形的时尚专家“的品牌美誉。2014年秋冬，JZ玖姿更是在服装设计中增强对艺术元素的提炼，从经典巴洛克风格到19世纪印象派，再到当下摩登主义的几何风尚，用艺术的叙事线条，呈现出这一季JZ玖姿的服装如何演绎出至美的时光主题。

不同艺术时期的元素应用成为JZ玖姿本季发布的一大亮点。在面料的裁剪、廓型的研修、印花图纹的不同组合中坚持一如既往的修身理念，吸取时下流行的实用主义以及秋冬季亮色拼接的趋势灵感，在这一季JZ玖姿的品类研发和服装设计中都有所应用。

2014年秋冬，JZ玖姿以崭新的视觉形象，重塑当下女性的自信与优雅时光，滋养至美的心灵美境，让人拭目以待JZ玖姿所带来的新一轮赏心风尚。

For the fall and winter of 2014, JZ continues its “supreme beauty”by upgrading its visual image for the new season in Scottish Highlands.Fourteen years after its birth, with its intelligence and sagacity, JZ brandincorporates more generosity into its brand allegation of “graceful heart,pleasant look” and opens a journey for refinement of the brand and the time.
JZ, blending the commodity philosophy thatapplies to oriental women with the demand for a more leisurely posture ofmodern urban women, has won the honor of being “a fashion master thanunderstands female body shape building most”. In the fall and winter of 2014,JZ will strengthen the refinery of artistic elements in costume design. Fromclassical Baroco style to the impressionism of 19^th century andcontemporary modernism geometric fashion, JZ presents the supreme beauty oftime for the season with its artistic narrative lines.
Application of elements from varied art periods became a mostprominent highlight of JZ release for this season. Insisting on thebody-building concept as always in terms of fabric cutting, profile shaping,and combination of print design, JZ has adopted the popular pragmatism and theinspiration of bright color matching for the fall and winter seasons in productresearch and design as well as costume design.
    In the fall and winter of 2014, JZ, with a brand-new visual image,will rebuild women’s confidence and gracefulness and nourish their flawlessspiritual beauty. Let us patiently wait for a new round of delightful fashionto be brought by JZ.