优雅是一场温柔的斗争，是一种庄严与荣耀，一种由源泉而向上的至美光芒。

2015年，JZ玖姿以“至美源泉”为主题， 回溯品牌成立初源及十五周年成长历程，以此为出发点开启探寻女性优雅源泉的至美之旅。

“源泉”的概念来自上世纪五十年代美国著名女权主义作家的经典符号，象征女性优雅气质的本真及其自信的更高层解读。历经十五年沉淀，JZ玖姿以由内而外的女性创造力与灵感源泉，引见于姿态、智慧与灵魂的优雅。内心优雅的女性，可以照亮自己和他人，亦能延伸至外在的愉悦从容，感染世界。

作为最懂修饰女性身形的时尚专家，JZ玖姿对曲线、比例的追求以及对着装舒适的研修，将服装从无形之初至最终完美呈现，这不仅是JZ玖姿的优雅修身之道，同时也寄寓了品牌对女性优雅自信、坚韧独立的真挚美好的祝愿和期许。

The Sourceof Ultimate Beauty-Juzui Spring and Summer Ads and ImageFilm in 2015

Elegance is a gentle war, some kind of grandeur and glory and theextreme brilliancy moving upwards from the source.

In 2015, with the theme “The Source of Ultimate Beauty”, Juzuilooked back upon its 15-year development history and started the journey ofexploring the source of women’s elegance and ultimate beauty.

Theconcept “source” originates from a classic symbol of a famous American feministwriter in the 1950s and represents women’s real elegance and confidence. After15 years of ceaseless efforts, Juzui symbolizes elegance of posture, wisdom andsoul with women’s creativity and inspiration source from inside out. A womanwith internal elegance may brighten her life as well as others’. Her elegancecan also be seen from her pleasure and calmness which touches the world.

Asthe best fashion expert in dressing up women, Juzui is demanding in line ofbeauty, proportion and dressing comfort during the entire process of making clothsto make them perfect. This is the secret of Juzui’s elegance and also impliesthe brand’s true wish and expectation in women’s elegance, confidence, toughnessand independence.